POKPOK BRAND. X-RAYED.
PokPok report licensing
#150 vs 1500
#ENTERPRISE
#SME's
REPORT LICENSING
One diagnosis. Different rights.
Every PokPok report contains the same complete Brand Perception diagnostic. The difference is how you can use it after it’s generated.
THE SHORT VERSION
Standard is for understanding your own brand. Enterprise is for operationalising the diagnosis across meetings, decks, workshops, agencies and internal documents.
Licence comparison
RIGHT
STANDARD / €150
ENTERPRISE / €1,500
Price
€150
€1,500
Complete HTML report + shareable URL
YES
YES
Internal viewing and team sharing
YES
YES
Share with agencies and consultants
LIMITED
YES
PowerPoint export and chart reuse
NO
YES
Meetings, workshops and strategic planning
NO
YES
Organisation-wide deployment
NO
YES
STANDARD REPORT
€150 / own-brand diagnosis
For companies that want to understand and improve their own brand without turning the report into a commercial deliverable.
INCLUDED
Complete hosted report · Shareable URL · Internal access · Full diagnostic, evidence and recommendations
NOT PERMITTED
Exports, white-labelling, resale, redistribution, presentation reuse, or paid client deliverables.
ENTERPRISE REPORT
€1,500 / operational rights
For organisations that need to turn the diagnosis into action across teams, agencies, management meetings and strategy work.
EVERYTHING IN STANDARD, PLUS
Editable PowerPoint export · Chart and finding reuse · Management meetings · Workshops · Board presentations · Strategy documents · Internal project briefs
AUTHORISED PARTNERS
Share with agencies and consultants supporting your organisation — without pretending it is their proprietary diagnosis.
Frequently asked, legally useful
Is the analysis different?
No. Both licences include the same complete Brand Perception diagnostic. Enterprise gives broader rights to reuse and deploy the output.
Can I upgrade later?
Yes. You can upgrade a Standard Report to Enterprise at any time by paying the price difference.
Can I use Standard for client work?
No. If the report becomes part of a commercial engagement, client presentation or external deliverable, Enterprise is required.
Why does Enterprise cost 10× more?
Because you’re not buying more analysis. You’re buying the right to operationalise it across the organisation.